Frontier 2 Opening Ceremony

MIDA CEO Officiates Ground-Breaking of First Drive Technology Centre â€" 1st August 2016

Johor Bahru, August 1, 2016 – SEW-Eurodrive Sdn Bhd, a local subsidiary of the SEW-Eurodrive Group is expanding its operations in Malaysia with a new Drive Technology Centre in Frontier Industrial Park’s “Frontier 2”, Ulu Tiram.

The new facility which will house the Assembly, Sales, Service and Training all under one roof was officiated by Malaysian Investment Development Authority’s (MIDA) Chief Executive Officer, Datuk Azman Mahmud.

“The commitment by SEW-Eurodrive to build their largest factory in Malaysia shows their confidence in the strength and capabilities of our workforce and industries,” Said Datuk Azman.

“Germany is among the largest source of foreign investments for the country, with 404 manufacturing projects implemented totalling RM29 billion. The sustained inflows of German investments into Malaysia are a reflection of the country’s continued competitiveness for businesses. The very fact that these companies continue to invest in Malaysia, even during such challenging times to the global economy, is indeed even more noteworthy,” the MIDA CEO further added.

The German world leader in drive technology and a pioneer in drive-based automation is known for quickly solving the most difficult power transmission and motion control challenges with their trademark modular system of components in their gear units and motors.

Having built 90 facilities all over the world, SEW complies with strict quality processes that will necessitate a customized factory to realize their systematic operations. Impressed with WB Land’s capability to offer their built-to-suit solutions with an in-house turnkey project management team who could meet the Germans’ specifications, Malaysia’s first SEW Drive Technology Centre will be built at Frontier 2.Commenting on the new facility, SEW Eurodrive Sales District Manager for South East and East Asia, Mr. Andreas Appel said “we will be adding four more products to be manufactured here to better suit our customers’ requirements of fast delivery or service within the shortest time-frame.”

With the expanded product range, the new factory will allow for more flexible offerings to accommodate the different types of conditions or requirements, such as their S-Type geared units for low noise operations in airports’ conveyer systems.

Frontier 2 is a 62-acre industrial park comprising 66 semi-detached and 11 build-to-suit (BTS) factories, a secure and green home for industries with gated-guarded surveillance, a purpose-built two-acre central park for rest and recreation, and a workers’ dormitory for on-site accommodation.

A “Five-star Winner” as Best in Malaysia for Industrial Development at the Asia Pacific Property Awards 2014, General Manager Wong Yen Yap said this success was testimony of the high demand for a “gated, guarded and green” industrial development in Johor Bahru.

“We wanted to allow our customers to focus on their business while our turnkey project management team handles the time consuming tasks of design, obtaining permits and construction” Wong said.

Today marks the completion of the 1st stage with 54 semi-detached factories built and six of the eight BTS units taken. Over 80 per cent of Frontier 2 is sold and the second stage is set to complete in 2017.

About SEW Eurodrive

Founded in 1931 by Christian Pähr, SEW Eurodrive is a German world leader and pioneer in drive-based technology automation, with the reputation for quick problem solving skills against the most difficult power transmissions and motion control challenges. History of innovations — the first variable speed gearmotor, early development of electronic drives, some of the first successful efforts to decentralize control, and the first motor with energy-efficient copper rotors.

About WB Land

WB Land is a developer backed by a construction group with a 40-year track record that offers practical solutions and customization to the required needs. Their pride and joy is Frontier Industrial Park, a 55-hectare gated and guarded eco-friendly industrial park next to Desa Cemerlang, with 87 semi-detached factories and Built-to-Suit detached factories, complete with a central park, dormitory for workers and broadband ready